Web Perspectives is a branded website of Research Now, Ltd.("Research Now").
Research Now is a market, opinion, and social research panel management company that collects digital data and survey information ("The Program").
We work in accordance with Market Research Industry principles outlined by the Council of American Survey Research Organization, Inc. ("CASRO") and European Society for Opinion and Market Research ("ESOMAR").
These Market Research Industry principles are ethical and legal responsibilities that ensure a "chain of trust" between Research Now and our Members.
This Policy covers all Research Now Program websites and mobile apps.
You may submit privacy concerns about our policy and practices via email to Privacy@Researchnow.com .
Our websites' registration forms require you to provide contact information (full name, postal address, date of birth, and email address) to register as a Member of the Research Now programs.
You have the option to provide demographic profile data (such as occupation, travel frequency, and areas of interest). Failing to provide this information will not stop you from participating in the Research Now programs. However, it is encouraged so you can receive a more personalized experience.
We collect and use general profiling data to tailor your experience with the Research Now programs.
As part of your membership with Web Perspectives, we will ask questions to understand who you are, in order to make sure we provide you with the surveys and communications best suited to you.
Profiling questionnaires are optional, but they will allow you to participate in our most interesting research, which can lead to higher incentives.
Questionnaires cover many topics, from automotive to household shopping. In order to help research on matters such as health and social issues, we will also ask you about more sensitive topics. Please note these questions are entirely optional and you can choose whether or not to answer them.
Research Now will always ask for your explicit consent when collecting either Personal Information or Sensitive Personal Data for any reason.
Collection of personal information may occur at registration, within our profiling surveys, and as part of some of our market research surveys. We gather certain information automatically and store it in log files. This information may include Internet protocol (IP) addresses, browser type, Internet service provider (ISP), referring and exit pages, operating system, date and time stamp, and/or clickstream data. We may combine this automatically collected log information with other information we collect about you. We do this to improve services we offer you, to improve marketing, analytics, or site functionality.
We do not share, sell, rent or trade personal information with other third parties for their promotional purposes.
Once collected, Personal Information and Sensitive Personal Data may be shared with third parties who are qualified to provide the following services for the following purposes:
When our sponsors, our Reward Partners, our Panel Partners, our Marketing Partners, our Clients and other third parties receive Personally Identifiable Information (PII) from Research Now, they are required to sign legally binding agreements that hold them accountable to applicable data privacy laws and relevant industry standards.
Research Now may invite you to participate in online surveys or other research projects.
The information requested in these surveys and/or projects may include, but not be limited to, your opinions, purchase history, and purchase intent regarding consumer and/or business products and services.
These surveys may also request information defined as sensitive (e.g., data directly or indirectly revealing racial and ethnic origins, political, philosophical, or religious opinions, trade union affiliation, or health or sexual life).
If you are selected to use our referral service to invite a friend to join Research Now’s programs, you may decide to forward an invitation to a friend. In such cases, we will ask you for your friend's name and email or postal address. We will automatically send your friend a one-time email, inviting him or her to join the Research Now program, displaying your email address as sender.
Research Now will store your friend's information for the sole purpose of sending a one-time email. Your friend may contact
to request that we remove this information from our database.
Emails that are received by Web Perspectives Member Services are protected and handled as classified information. Your communications are kept by the Member Services teams.
If there is incorrect information on your Research Now account statement, please contact us online at https://www.webperspectives.ca/contact.html .
Upon request we will provide you with information about whether we hold, or process on behalf of a third party, any of your personal information. To request this information please contact us at firstname.lastname@example.org .
We will retain your personal information, unless your account is deactivated or terminated. We will either delete or de-identify personal information as necessary per local laws and regulations.
If you wish to terminate your account or request that we no longer use your personal information to provide you services, or to delete your personal information from the Research Now database, please visit our account cancellation page or contact Member Services at https://www.webperspectives.ca/contact.html . We will respond as promptly as possible.
In the event that Research Now goes through a business transition, such as a merger, acquisition by another company, or sale of all or a portion of its assets, your personal information will likely be among the assets transferred. If so, you will be notified via email or a prominent notice on our website will be displayed for at least thirty (30) days with information regarding change in ownership, uses of your personal information, and choices you may have regarding your personal information.
Research Now does not sell, rent, or lease your email address, nor does Research Now share such information with third parties for the purpose of sending you advertisements for products or services unaffiliated with Research Now, its affiliates, or business partners, without your consent.
Research Now may use a third-party supplier to verify your identity as stipulated in the ISO 26362 standard for access panels.
Web Perspectives is an opt-in email program. With your consent, we will send emails inviting you to participate in surveys. If you no longer want to receive email communications from Research Now, you must request that Research Now discontinue sending you emails or cancel your membership as described in Section 1 . E, Edit / Correct your Personal Information.
We will not sell, trace, rent, disclose or make available your identity, email address, phone number, or home address to any outside third party, without receiving your authorization to do so, unless we are required to do so by a court decision or by a public authority.
In certain situations, we may be required to disclose personal data in response to lawful requests by public authorities, including to meet national security or law enforcement requirements. We may disclose your personal information as required by law, to comply with a subpoena or similar legal process, when we believe in good faith that disclosure is necessary to protect our rights, protect your safety or the safety of others, investigate fraud or respond to a government request.
We gather certain information automatically and store it in log files. This information may include Internet protocol (IP) addresses and browser type.
We use third parties, such as fulfillment companies, to fulfill various types of Reward redemptions as defined within the Terms and Agreements document. When you redeem a Reward, we will share your name and email or physical address, as necessary, for the third party to provide that service.
In this circumstance, you will have consented to the collection, use, storage, and processing of your personal information / personal data by that third party. These companies are authorized to use your personal information only as necessary to provide these services to you.
Some of our clients use research methodologies which need to collect your personal information; examples include product tests and telephone or face-to-face interviews.
Similarly, some of our research surveys may collect sensitive information when conducting healthcare or social research. We will describe the nature of the research and ask for your informed consent. You will have the option to opt-out from that collection.
In order to provide better survey experiences for you, we may occasionally supplement your personal information (including PII) with information collected from third party sources. Examples might include your interests, hobbies, or sports you like.
We use your demographic and profile data to build segments. This segment data is used to enhance your survey experience. We share this data with trusted data processing third parties on an anonymous summary or an aggregated group basis.
We purchase marketing data from third parties and add it to our existing Member database to provide enriched analytical data for our clients' use.
While this marketing data will be associated with personal information within the Research Now panels, all personal information is removed from the marketing data before such data is provided to any client, unless we have your explicit consent to share that information.
If you enroll through a program sponsor and allow us, by checking the corresponding box on the Member registration or Welcome Gift form, we may share select enrollment information, which may including your full name, post or zip code, and your email address, with the Sponsor who invited you into the program and the Sponsor from whom you selected a Welcome Gift.
If you desire, this will enable you to foster a relationship with the Sponsors and receive email communications from them.
We enter into sponsorship agreements only with major brands that strive to respect our Members' privacy to the maximum extent permitted by law. Please note that Research Now will not be responsible for and will not be liable for our Sponsors' actions concerning your information or for any Sponsor's privacy practices when you are dealing directly with them.
Some of our clients will be interested in researching children's opinions. Research Now believes the online privacy of children is very important. We adhere to applicable laws and codes regarding the protection of children's privacy (e.g., Children's Online Privacy Protection Act ("COPPA") in the U.S.).
Research Now's Web Perspectives program is not open to children under the legal age limit for your country and not under the age of 19 as specified in our terms and conditions, and we do not knowingly collect personal data of anyone under that age threshold. We do not seek to collect any personal information from children under 19 years of age.
From time to time, we may ask our adult survey respondents whether they have children residing with them who might have certain interests, such as favorite movies or music. In such event, we do not ask the child or parent to submit personal information about the child.
However, if Research Now finds that a child under the age of 19 as specified in the terms and conditions has submitted personal data in contravention of these measures, Research Now will take all reasonable steps to delete that information from its systems and not use the information for any purpose.
A cookie is a small text file containing information about a Member that is placed by a website on the Member's device. Research Now places persistent cookies on your computer when you complete the registration form or log into Research Now websites. Persistent cookies are used to store your email address and encrypted password. We use these cookies to recognize you when you visit our websites so that we may provide you with customized pages based on information in your Member account or profile.
We also place a session cookie on your computer while you are participating in a survey or viewing the Research Now websites without logging in. Session cookies are used to maintain your session state across your Web requests. These cookies are used to record when you finish a survey, how much of the survey you complete, the country from where you are viewing the survey, and the language you are using to view the website.
We and our partners, affiliates, or analytics or service providers, may also use tracking cookies, tags, and scripts to track certain information about you based on your activity on our site or third parties' sites. We use this information to conduct internal research on our Member's demographics, interests and behavior, and to understand and serve you better.
We and our third party partners use Local Shared Objects (Flash cookies) and Local Storage (HTML5) to provide certain features on our websites, to display advertising based on your web browsing activities, and/or to store content information and preferences. Various browsers may offer their own management tools for removing HTML5. To manage Flash cookies, please click here: http://www.macromedia.com/support/documentation/en/flashplayer/help/settings_manager07.html
We provide market research analysis data to our Reward Partners and Marketing Partners on the effectiveness of their websites and advertisements. We do not tie the information gathered by tracking cookies on the effectiveness of websites and advertisements to our Members' PII.
Our tracking cookies do not track Members who are at or below specific years of age, as indicated in the terms and conditions document.
We partner with third parties to display advertising on our websites or to manage our advertising on other sites. Our third party partner may use technologies such as cookies to gather information about your activities on our websites and other sites to provide you advertising based on your browsing activities and interests.
You can always accept or reject our technology partners' data collection and ad targeting If you decide not to have this information used for the purpose of serving you interest-based ads, you may follow instructions that can be obtained by clicking here . If you are located in the European Union, click here . Please note this does not opt you out of being served ads; you will continue to receive generic ads.
If you delete cookies on your browser after opting out, you will have to opt- out again. You can opt-out of the provision of data from our data partners to us, and out of receiving advanced cookies on your computer by clicking on "My Account" to update your preferences.
If a cookie is received by a Member directly from a third party, regardless of the Member's participation in the Research Now program, opting out with Research Now will not prevent the Member from receiving that third party's cookie.
Third Party use of Links: If another person uses your computer login, you should inform them if you have agreed to accept the tracking cookie on the computer as part of your profile, and if that person links to certain online advertisements, then the information may be captured by Research Now.
Your access to our websites and/or application will not be affected if you opt-out of tracking cookies placed by third parties.
The table below shows Advanced Cookies we use:
Ad effectiveness research
Cross device measurement
Ad effectiveness research
Video content engagement measurement to better understand how different audiences consume video content.
Our third party tracking utility partner employs a software technology called clear gifs (also known as web beacons or web bugs), that informs us what content is effective and helping us improve Members' sites. Clear gifs are tiny graphics which contain unique identifiers that function similar to cookies and are used to track the online Member movements on Websites. In contrast to cookies which are stored on a Member's computer hard drive, clear gifs are embedded invisibly on webpages. We do not tie the information gathered by clear gifs to our Members' personally identifiable information.
Research Now offers mobile applications which allow panel Members to use their mobile device to access their panel accounts and participate in Market Research projects. We use a prominent vendor's software development kit in these Apps. Under our vendor agreement, we will be provided with certain data about your device containing the Apps and your use of the Apps. You may continue your Research Now membership and opt-out of the vendor's collection of data from your device by sending an email request to the
to opt-out of data collection with our mobile App. If you opt-out of the vendor's collection of data from your device, they will discontinue sharing your data with us.
To use our Mobile Apps, you are required to give us certain personal information (i.e., your full name, postcode, date of birth, email address, etc.). In addition, if you desire to use the functionality of certain surveys and receive credit for completing such surveys, you are required to turn on geo-location tracking services through your mobile device's GPS functions. We will only share this information with our mapping provider for the sole purpose of providing you this service. We may share your geo-location data with third parties for the purpose of them serving you ads for places (such as restaurants) in your area. If you do not wish to allow us to share your information in this manner please opt-out by contacting us at email@example.com. You may opt out of location-based services at any time by editing the setting at the device level.
When you download and use our Services, we automatically collect information on the type of device you use, operating system version, and the device identifier (UDID).
The data collection and use practices described in third party's privacy policies are independent from our data collection practices, throughout your participation in our mobile Apps.
We may share your profile data, survey responses, and, if you use the App+ application, your mobile behavioral data with our vendor. They may associate such information with data that is specific to your device. If our vendor combines your profile data and survey responses collected through the Apps, and your mobile behavioral data collected through the App+ application with data specific to your device, the vendor may use the resulting data, subject to applicable law and industry standards.
When the vendor shares data with us as described above, we may use that data in the same manner as your profile data, survey responses, and, in the case of the App+ application, your mobile behavioral data.
If you agree to use our Services, we will use mobile analytics software to allow us to better understand the functionality of our mobile software on your phone. This software may record information such as how often you use the application, the events that occur within the application, aggregated usage, performance data, and from where the application was downloaded. We do not link the information we store within the analytics software to any personally identifiable information you submit within the mobile application.
If you agree to use our Services, we will send you push notifications from time-to-time in order to update you about survey invitations or promotions that we may have. If you no longer wish to receive these types of communications, you may turn them off at the device level. To ensure you receive proper notifications, we will need to collect certain information about your device such as operating system and user identification information.
Social media sites, such as Facebook and Twitter, include social media features such as the 'Like' button, and widgets such as the 'Share' button or interactive mini-programs that are run on our U.S. and UK websites.
These features may collect personal information about you, including your IP address, which webpage you are visiting on our websites, and may set a cookie to enable the feature to function properly.
Social media features and widgets are either hosted by a third party or hosted directly on our websites.
Your interactions with these features are governed by separate terms and conditions with the company providing it. Your personal information will be handled by these companies in accordance with their privacy policies.
Members typically have the ability to opt-out or to block certain types of tracking information collected or shared about them by such sites.
Please visit the relevant social media websites to understand their privacy practices and the options they may make available to you in relation to their collection of your personal information.
Occasionally, Research Now, or in cooperation with third parties, may sponsor sweepstakes or similar games of chance on this website and, as a result, may request information from you for participation purposes. Your participation in these contests is completely voluntary and you have the choice of whether or not to provide this information. The information will be used by Research Now to notify the winners and award prizes. We reserve the right to share this information in an anonymous singular summary and/or aggregated format with third parties. All contests will be conducted in accordance with local laws and regulations.
Our websites have security measures (including online and offline physical, electronic, and managerial safeguards) in place to protect against the loss, misuse, and alteration of the information under our control. However, there is always some element of risk involved in sending personal information or personal data online. Your email address, password, and cookies will be required to redeem Rewards, update your personal information (name, email address, etc.), and update your Member profile data. When you enter your login information, we encrypt the transmission of that information using Secure Socket Layer technology (SSL).
As well, we follow generally accepted standards to protect the personal information you submit to us, both during transmission and once it is received and apply minimum security measures mandated by the law.
Remember to keep your password private and secure. Please do not share that information with anyone. If you have any questions about the security of our website, please contact us at
We will retain your information for as long as your Member account is active or as needed to provide you services. If you wish to cancel your account or request that we no longer use your information to provide you services, contact us at https://www.webperspectives.ca/contact.html .
Moreover, you can exercise the rights of access, rectification, cancellation and opposition at the above mentioned site.
We will retain and use your information as necessary to comply with legal obligations, resolve disputes and enforce our agreements.
We will respond to these requests within a reasonable timeframe.
Research Now stores your data in secure data storage facilities with multiple layers of both physical and logical security. The facility is equipped with guards, strong perimeter controls, and internal physical and environmental security controls. Your data is stored in logically secure environments that are locked and individually separated.
Research Now Group, Inc. participates in and has certified its compliance with the EU-U.S. Privacy Shield Framework. Research Now is committed to subjecting all personal data received from European Union (EU) member countries, in reliance on the Privacy Shield Framework, to the Framework’s applicable Principles. To learn more about the Privacy Shield Framework, visit the U.S. Department of Commerce’s Privacy Shield List .
Research Now is responsible for the processing of personal data it receives, under the Privacy Shield Framework, and subsequently transfers to a third party acting as an agent on its behalf. Research Now complies with the Privacy Shield Principles for all onward transfers of personal data from the EU, including the onward transfer liability provisions.
With respect to personal data received or transferred pursuant to the Privacy Shield Framework, Research Now is subject to the regulatory enforcement powers of the U.S. Federal Trade Commission. In certain situations, we may be required to disclose personal data in response to lawful requests by public authorities, including to meet national security or law enforcement requirements.
If you have an unresolved privacy or data use concern that we have not addressed satisfactorily, please contact our U.S.-based third party dispute resolution provider (free of charge) at https://feedback-form.truste.com/watchdog/request .
Under certain conditions, more fully described on the Privacy Shield website , you may invoke binding arbitration when other dispute resolution procedures have been exhausted.
If we change how we use your personal information or personal data, or update our email practices, we will notify you either on the Member home page of our websites or via email prior to the change becoming effective.
Data provided during the Member enrollment process or in response to a profile update survey is collected and processed by Research Now Group, Inc.
160 Queen Victoria Street,
EC4V 4BF, UK;
Attn: Privacy Department
Or at Privacy@Researchnow.com
We will respond and advise whether we agree with your complaint or not. If we do not agree, we will provide reasons. If we do agree, we will advise what (if any) action we consider it appropriate to take in response.
If you decide to become a Member participating in our program, you must opt-in by making an explicit and affirmative indication of choice, indicating your desires.
If you would like to opt-out of Research Now membership, you may request that your membership be cancelled and your account closed by cancelling your membership online.
You may request that Research Now discontinue sending you emails without canceling of your Research Now membership by clicking on the unsubscribe link found at the bottom of email communications from Research Now. To resume receiving email from Research Now, please contact Member Services at https://www.webperspectives.ca/contact.html .